Leon_hero

Wilfredo León  
Campaign creation

Wilfredo León
Campaign creation

Wilfredo León
Campaign creation

Wilfredo León 
Campaign creation

GALECO – CAMPAIGN CREATION

GALECO – CAMPAIGN CREATION

Idea & Key visual | Brand Materials Design

Idea & Key visual | Brand Materials Design

DISCIPLINE

▪︎ Art direction
▪︎ Brand identity

▪︎ Campaign idea
▪︎ Digital design
▪︎ Execution
▪︎ Typography
▪︎ Key visuals

DISCIPLINE

▪︎ Art direction
▪︎ Brand identity
▪︎ Campaign idea
▪︎ Digital design
▪︎ Execution
▪︎ Typography
▪︎ Key visuals

DISCIPLINE

▪︎ Art direction
▪︎ Brand identity
▪︎ Campaign idea
▪︎ Digital design
▪︎ Execution
▪︎ Typography
▪︎ Key visuals

DISCIPLINE

▪︎ Art direction
▪︎ Brand identity
▪︎ Campaign idea
▪︎ Digital design
▪︎ Execution
▪︎ Typography
▪︎ Key visuals

COOPERATION

▪︎ Anna Góral 
(CMO from Galeco)
▪︎ Paulina Miłosz
(Production & Coordination)
▪︎ Mateusz Nasternak (Photography)

COOPERATION

▪︎ Anna Góral 
(CMO from Galeco)
▪︎ Paulina Miłosz
(Production & Coordination)
▪︎ Mateusz Nasternak (Photography)

COOPERATION

▪︎ Anna Góral (CMO from Galeco)
▪︎ Paulina Miłosz (Production & Coordination)
▪︎ Mateusz Nasternak (Photography)

COOPERATION

▪︎ Anna Góral 
(CMO from Galeco)
▪︎ Paulina Miłosz
(Production & Coordination)
▪︎ Mateusz Nasternak (Photography)

Photoshoots & concept design 

We were invited for our long-term customer Galeco to prepare concept, design key visual and execution materials for brand hero campaign. Galeco decided to choose best recognizable world volleyball champion Wilfredo León because they and him put effort to family values, hard work and invention.

The main idea od 1-st year cooperation (this is a 3 years advertising commitment) was „Let’s play toogether” especially in 2020, the year of the Volleyball World Cup. We’ve started from photoshops inspired by NBA campaign - where perfectly shooted photo combines typography and design elements into one, hot, strike. 

Leon_gif_1
Image_sesion

Brand hero – essential part of campaign

Brand hero – essential part of campaign

We always love working with friends. So perfectly matched team was responsible for creating dynamic images.

Internal in the studio we’re prepared stills, motion and cinemagraphs effect for every part of creation like key visual, billboard campaign, press advertising and digital execution (app, website and social channels)… generally media everywhere.

So we love to have fun and just create all types of creation.

Movie & art direction 

Movie & art direction 

Last but not least was scenario and movie creation.

Our hero was recorded in the sports hall with perfectly balanced light, enchanting the playing field and the art of volleyball play.

The result is... coming soon.

Leon_movie

Execution – design

The brand assets always appear in the friendly colour palette consisting of two core Galeco’s colours.

The identity’s look and feel extends to marketings materials and PR’s gifts.  

The brand assets always appear in the friendly colour palette consisting of two core Galeco’s colours.

The identity’s look and feel extends to marketings materials and PR’s gifts.  

Leon_execution

Apps  design – key visual

One part of our creative activities was an application concept design that transforms the sports and entertainment experience into a "pure knowledge" and allow users to get to know better their favorite player. 


It's also a good tool  to keep up to date with all events in Volleyball World Cup.  

Campaign – creation

Campaign – creation

Key visuals – creation

Galeco’s marketing strategy for 2020-2023 is supported by brand hero ads. 

The company is not only selling products (gutters), but they are also selling emotional benefits of the products. In short, they are selling the aspiration. That’s why the brand shows the promoted product to the audience only in professional newspapers and on the billboards… Galeco appeal to the emotions instead.

Leon_magazine_cover_1

This the creative line for Q1... more works coming soon

Selected Works

Fashion branding – for InstagramerIdea, branding creation, execution

Stay at home - UX/UI & IllustrationsUI, UX, Digital Design

Wilfredo León – marketing campaignIdea, creation, execution

Lingoda Gmbh – rebranding & digital designIdea, digital design, rebranding

Untitled Kingdom – rebrandingIdea, workshop, branding

Sketch Noting – brandingBranding, illustration, digital design

Scoobee – Modern E–mobilityBranding, logo design, digital design

Galeco – Smile On RainRedesign, branding, wayfinding, digital design

Tail - what's up with your dog!Application Design, Brand Design

Closer – IllustrationsBranding, Illustrations, Key Visual

Locon – iLocalisationUI, UX, Digital Design

Jasna Gora AwardedBranding, Logo, Wayfinding

Interested? Let's talk.

Contact:
Jakub Szufnarowski

+48 696 076 235
info@dandelionstud.io

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Dandelion Design Studio © 2020

Branding | UI/UX | Mobile Design | Website Design | Design Marketing & Strategy | Logo design | Brand manual | Illustration | Promotional material | Corporate brochures | Product catalogues | Corporate exhibitions | UX (wireframes, information architect) | UI (visual design, typography, layouts) | Landing Pages | Promotional Pages | Blogs | User Interface & User Experience | Data identity | Data visualization | Corporate presentation | Product & Sales decks | Pitch decks | Offer decks