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Pauka Chmielewska
new fashion brand

Pauka Chmielewska
new fashion brand

Pauka Chmielewska
new fashion brand

Pauka Chmielewska
new fashion brand

NEW FASHION BRAND

NEW FASHION BRAND

Idea & Key visual | Brand Materials Design

Idea & Key visual | Brand Materials Design

DISCIPLINE

▪︎ Art direction
▪︎ Brand identity

▪︎ Logotype
▪︎ Digital design
▪︎ Print design
▪︎ Typography
▪︎ Instagram

DISCIPLINE

▪︎ Art direction
▪︎ Brand identity
▪︎ Logotype
▪︎ Digital design
▪︎ Print design
▪︎ Typography
▪︎ Instagram

DISCIPLINE

▪︎ Art direction
▪︎ Brand identity
▪︎ Logotype
▪︎ Digital design
▪︎ Print design
▪︎ Typography
▪︎ Instagram

DISCIPLINE

▪︎ Art direction
▪︎ Brand identity
▪︎ Logotype
▪︎ Digital design
▪︎ Print design
▪︎ Typography
▪︎ Instagram

COOPERATION

▪︎ Paulina Chmielewska 
(brand owner)

COOPERATION

▪︎ Paulina Chmielewska 
(brand owner)

COOPERATION

▪︎ Paulina Chmielewska (brand owner)

COOPERATION

▪︎ Paulina Chmielewska 
(brand owner)

Idea behind brand

My good friend who is a rising Instagram star (fashion industry) asked me to create her personal branding which mixes classic beauty and femininity with a bit of vintage style.
I've prepared logotype, color suggestions and all branding materials which are necessary for sensible start.

This project is in progress.

Tags – logotype
Logo_visual_2

Pink to rule them all

Pink to rule them all

Pink to rule
them all

First information which I received was – please make my logo pink, all my dresses are pink even my mood is pink and I want to feel like a fairytale princess... so I made it.

I've used ITC Grouch for word "pauka" & marketing material (the letter "k" is tough modified). For her surname I utilized a modified version of Brittany font.


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So the logotype, colors and tag were the first one to go.

Right after I've designed add-ons for the customer... which mainly build a certain product image and create positive/pink relations.

So the logotype, colors and tag were the first one to go.

Right after I've designed add-ons for the customer... which mainly build a certain product image and create positive/pink relations.

Logo_visual_3

Marketing materials

The brand assets always appear in the friendly colour palette - pinkish as this is a substantial expression of "Pauka Chmielewska" brand.

The brand identity is... in progress.

The brand assets always appear in the friendly colour palette - pinkish as this is a substantial expression of "Pauka Chmielewska" brand.

The brand identity is... in progress.

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Selected Works

Fashion branding – for InstagramerIdea, branding creation, execution

Stay at home - UX/UI & IllustrationsUI, UX, Digital Design

Wilfredo León – marketing campaignIdea, creation, execution

Lingoda Gmbh – rebranding & digital designIdea, digital design, rebranding

Untitled Kingdom – rebrandingIdea, workshop, branding

Sketch Noting – brandingBranding, illustration, digital design

Scoobee – Modern E–mobilityBranding, logo design, digital design

Galeco – Smile On RainRedesign, branding, wayfinding, digital design

Tail - what's up with your dog!Application Design, Brand Design

Closer – IllustrationsBranding, Illustrations, Key Visual

Locon – iLocalisationUI, UX, Digital Design

Jasna Gora AwardedBranding, Logo, Wayfinding

Interested? Let's talk.

Contact:
Jakub Szufnarowski

+48 696 076 235
info@dandelionstud.io

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Dandelion Design Studio © 2020

Branding | UI/UX | Mobile Design | Website Design | Design Marketing & Strategy | Logo design | Brand manual | Illustration | Promotional material | Corporate brochures | Product catalogues | Corporate exhibitions | UX (wireframes, information architect) | UI (visual design, typography, layouts) | Landing Pages | Promotional Pages | Blogs | User Interface & User Experience | Data identity | Data visualization | Corporate presentation | Product & Sales decks | Pitch decks | Offer decks