Welcome
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Active projects
We're not just invested in our clients' success... we push design boundaries to make your projects reach their full potential
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Happy clients
We believe in being transparent every step of the way, and making sure you're involved in the process.
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Partners
We engage with ambitious and driven partners in order to push forward. By working together, we can achieve even greater success and exceed our goals.
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Projects
We take pride in our ability to craft brand images that not only reflect our clients' values and goals, but also resonate with their target audience.
Our approach is flexible and tailored to your specific needs. Typically, our projects include research, creative strategy, design, and implementation.
We take responsibility for all life stages of a product.
Check what we can do for you.
"If there is any one secret of success, it lies in the ability to get the other person's point of view and see things from that person's angle as well as from your own," said Henry Ford, and we agree wholeheartedly.
"A product is more than the product. It is a cohesive, integrated set of experiences. Think through all of the stages of a product or service – from initial intentions through final reflections, from the first usage to help, service, and maintenance. Make them all work together seamlessly.” - Don Norman, inventor of the term “User Experience.”
UI design should be centered around absolute minimalism, as the best UI design calls for an "invisible" UI. This means that while the UI should be visible, it should not disrupt the user experience. As Michael Scott once said, "K-I-S-S. Keep it simple, stupid."
We chose to work with Webflow because it gives us complete design control. When creating a site, we start with a blank canvas instead of relying on specific themes or templates. This means that everything is 100% customizable and can fully reflect our designs. Having this level of control allows us to create unique and innovative designs that truly capture our clients' brand message.
Application design is a continuous process that encompasses both user experience (UX) and user interface (UI) elements. We ideate, define solutions, create the app's flow and structure, and make stylistic choices. All of this is based on user research and feedback, including the client's opinion.
Design systems are essential for creating a consistent and familiar experience for users. They provide a framework that enables organizations to build once, duplicate, and customize, saving time and resources. A single or multi-brand design system is optimized for flexibility, giving designers the ability to create unique designs while maintaining consistency across all products.
Visual identity is an important aspect of branding, as it helps to differentiate a brand and make it recognizable to customers. A brand's visual identity can include various elements, such as a logo, typography, color palette, and graphic elements. These elements work together to create a cohesive and distinctive look and feel for the brand, which can help to establish trust and build a connection with customers.
Don't try to googling it. In order to build a strong brand, it's important to have a comprehensive brand strategy that covers every element, from content to design. However, navigating the theoretical questions involved in brand strategy can be challenging without real-life data. It's important to keep the big picture in perspective and ensure that your brand strategy is aligned with your overall goals and values as a company.
We create value in the field between strategy and design
Insights
The latest news and insights related to design, tech and strategy
March 30, 2023
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We’ve teamed up with some great people over the years
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